Cool Spring Downtown District- Small Business Saturday: 11/6/2020November 06, 2020
IMMEDIATE RELEASE: THE COOL SPRING DOWNTOWN DISTRICT, THE WOMEN’S BUSINESS CENTER OF FAYETTEVILLE AT CEED, AND THE DOWNTOWN ALLIANCE CELEBRATE THE 11TH ANNUAL SMALL BUSINESS SATURDAY®
FAYETTEVILLE, NC - Cool Spring Downtown District, the Women’s Business Center of Fayetteville at CEED, and the Downtown Alliance announced that as members of the American Express® Neighborhood Champion Program, will celebrate its initiative #BigHugFay. Launched in 2019, #BigHugFay aims to activate small business shoppers to show appreciation for Fayetteville’s small business community. Shoppers and storefront owners are encouraged to “HUG” their favorite retailers by spending their money locally and using the hashtag #BigHugFay this holiday season, and especially on November 28th, Small Business Saturday (https://fb.me/e/1Mr7PE6Bo).
Great news! “Shop Small” bags and other local promotional items will be distributed throughout the Holiday season to downtown shoppers.The Women’s Business Center at CEED is creating a holiday shopping guide to help shoppers navigate the best deals small businesses have to offer in downtown Fayetteville. The shopping guide will be in the form of a digital flip book, to protect shoppers and business owners from COVID this holiday season. Shop owners have until November 20th to submit their sales, discounts, specials, and promotional offers. Once submitted, CEED will compile all deals into the holiday shopping guide, to distribute virtually, via social media and other channels of communication. Shop owners will also receive the link to share the guide across their online platforms. We look forward to helping create a safe shopping experience for all of our family here in Fayetteville. Submissions can be made at https://bit.ly/WBCFayHolidayGiftGuideSubmission
Created by American Express in 2010, Small Business Saturday celebrates the impact small businesses have on communities across the country. This year’s celebration is the 11th Annual Small Business Saturday, marking over a decade of support from American Express for local business owners. Since it started in 2010, consumers have reported spending an estimated $103 billion across all Small Business Saturdays combined.1 That’s $103 billion toward helping communities thrive, spent over just nine days alone. In order to drive shoppers to Shop Small® this Nov 28, the Cool Spring Downtown District, the Women’s Business Center of Fayetteville at CEED, and the Downtown Alliance are participating in the American Express® Neighborhood Champion Program to spotlight small businesses and the impact they have on communities. An average two-thirds of every dollar ($0.67) spent at a small business in the U.S. stays in that local community.2 That means shopping small could help bring things like better schools, smoother roads, and new jobs to neighborhoods across the country. As to further our entrepreneurial ecosystem be sure to use the hashtag #BigHugFay while shopping local.
Bianca Shoneman, Cool Spring Downtown District
Katlin McFadden, CEED
Dr. Isabella Effon, Downtown Alliance
About Small Business Saturday
November 28, 2020, marks the 11th Annual Small Business Saturday, a celebration of small businesses and the positive impact they have on communities across the country. American Express, having created Small Business Saturday in 2010, proudly works with organizations and independent businesses to provide solutions that support communities and uplift local economies. Learn more and connect with us on ShopSmall.com, Instagram.com/ShopSmall, and Facebook.com/SmallBusinessSaturday
1 This spend statistic is an aggregate of the average spend as reported by consumers in surveys commissioned by American Express reporting spend habits on Small Business Saturday of consumers who were aware of the day. It does not reflect actual receipts or sales. Each such survey was conducted among a nationally representative sample of U.S. adults. The surveys had an overall margin of error of between +/- 2.0% and +/- 5.47%, at the 95% level of confidence. The data was projected from the samples based on then-current U.S. Census estimates of the U.S. adult population (18+).
2 The statistic cited is an estimate based on calculations using data on small businesses with under 100 employees from the U.S. Small Business Administration, as reported in the 2018 Small Business Economic Impact Study conducted by Econsult Solutions, Inc. (ESI) on behalf of American Express.Cool Spring Downtown District222 Hay StreetFayetteville, NC 28301910-223-1089
Contact:Bianca Shonemanbianca@coolspringfay.org, 910-223-1089